Facebook application to promote the launch of 2k Sports new wrestling game W2K14.
We had to create a Facebook competition using the assets provided by
2K Sports but make it more interesting than just a give away.
To sort the real fans from the fair weather ones we pixelated big events in
WWE history that only real loyal followers would know and asked them to identify
who was in the picture and what was happening. The scenes were supplied from the
makers of the game. Then as time went by we gradually unpixelated the pictures to reveal the whole scene.